Resume

Creative Director – consultant

Steamed Artichoke Studio

Coordinate with cross-discipline teams to develop timely and cost-efficient solutions for clients. Provide idea leadership and creative direction on projects – user experience, product development, traditional marketing, and interactive media. Freelance Clients:

Sunset Magazine, New York Post, Williams-Sonoma, Disney, San Francisco Chronicle, Better Homes and Gardens, Signature Wines, Saatchi & Saatchi (Team One division), Lexus, McDonalds, Chrysler, Heinz, AOL, Pfizer, Safeway, Intel, Mastercard, & Wellpoint

Executive Creative Director

CBS Interactive: CNET & CBS News

Overall design direction & user experience for CNET.com. Guide product development initiatives, brand strategy, social integration, emerging platforms (tablets, phones, iptv), motion graphics, software application interface design, e-commerce interface design, sales support, set design, CES trade show design, and online/outdoor media. Relaunched and redesigned CNET in 2008 and 2011.

Redesigned and relaunched CBS News in 2009. Top sites included: 60 Minutes, 48 Hours, The Evening News, The Early Show, and Face the Nation. In less than a year, CBS News page views went up by 40+% and video consumption went up by 60+%

Basic CNET stats:
32 million unique users (mo)
18.5 million video streams (mo)
3.5 million software downloads (daily)
560,000+ Twitter followers
400,000 Facebook fans

Creative Director

Sony Connect

Music Download Service
-Managed a team of art directors, designers, copywriters and freelancers
-Successfully launched new creative vision through marketing and brand guidelines
-Managed and coordinated the production process from strategic creative briefs and mood boards to development to final delivery
-Led the team in the development of print campaigns, photo shoots, retail displays, packaging, banner ads, GUI for music store, and creative development for partner sites: United Airlines, McDonalds, eBay, Intel, ABC, and American Eagle

Full Resume on LinkedIn.