
ALLSTATE
ROLE:
Freelance Creative Director – Stamen Design
SUMMARY:
Announced Allstate’s digital safety initiative at the Consumer Electronics Show.
Developed a touch screen interface that featured multiple persona scenarios. We successfully communicated the complexity of a digital footprint in an interesting, educational, and approachable way through a touchscreen experience.
SCOPE OF WORK:
Creative Direction
UX/UI Design
Story Boards
TEAM
Kelly Morrison
Content Strategist/Project Lead
Logan Williams
Design Technologist
Natalie Hansen
Creative Director/Designer
- Branding
- data visualization
- Design
- Environmental Design
- Product Marketing
- User Experience